Van As Print & Sign and Displayspecialist Ypos have been moved to their new building. The companies developed an Experience Room together at their new location in Amsterdam. Totally equipped with POS-materials.
With a ‘grand opening’ Van As Print & Sign celebrated that they have been moved to their new location since the beginning of 2018. Van As Print & Sign is located together with Displayspecialist Your Point Of Sale (Ypos). Both of the companies strengthen each other in this field. This is also one of the main reasons the develop an Experience Room together. A source of inspiration in the area of Point of Sale.
Oscar Kers, Director of Van As Print & Sign; “We are two independently operating companies in one building and together we operate the Experience Room on the second floor. We want to inspire the customer with this Experience Room, we can show them what’s possible in the area of Point of Sale. Offering customers an experience, subordinate to the means of production that we have in house as Van As. ”
Camiel Dekker, sales director of Your Point of Sale, adds: “We are a creative production agency for brands all over the world. We think in solutions, in concepts. We produce all over the world. Van As is one of our production partners. Because we are in the same building, we can switch and communicate very quickly. That is an added value. And we share the ‘passion for instore’. We believe in experiences. ”
Van As Print & Sign
Van As Print & Sign is a large format print and sign company that specializes in applications for Point of Sale, Out of Home and Interior decoration. It is part of the Van As family company that also has an offset printing company in Oud-Beijerland (next to Rotterdam).
In January the move took place to a huge rental building with a free span in the Maroastraat 8 in Amsterdam. With the move, no printers have been transferred, only finishing equipment. Durst and Vutek printers that existed were sold and replaced by Agfa Graphics printers.
At the time of the ‘Grand Opening’, all machines were in operation, including a Jeti Tauro 2500 flatbed printer, a 3.20 meter wide Anapurna roll-to-roll printer, a Zünd G3 XL-3200 cutting table and an impressive digital flatbed finishing machine. Kombo TAV from Elitron, equipped with a double bridge for maximum capacity. After the summer, one of Agfa’s printers will be replaced by the Jeti Tauro 3300 LED.
Harry Bijl, inspirator and innovator at trade organization INretail, told a story about trends and developments in the retail industry during the opening. “There are still huge opportunities for physical stores. But if you want to distinguish yourself, you have to make real contact with customers on the shop floor. In-store marketing can help you with it. “The evening ended with a walking dinner and a party. At the end of the evening, visitors were handed home photos, which were made during the evening, printed on canvas.